Karofi is the No. 1 market share and most popular water purifier brand in Vietnam (source: TechSci research 2023), aiming to continuously serving the needs of drinking clean, pure water and protecting the health of Vietnamese people.
Brand Awareness of Karofi Water Purifier is quite low (62%) compared to main competitor Kangaroo (79%). Increase Karofi brand recognition as ""Water Purifier Expert"
>32M Impressions
>1M engagement
Increase brand awareness and product attributes points
Increase sales