HUNG LOC PHAT

BACKGROUND

2001 - Established a company exploiting and trading high-quality stone construction materials

2010 - Entered the real estate market with Hung Phat building

2018 - Top 10 strong brands in Vietnam 2017-2018

2019 - Entering the resort real estate market

Production of construction materials - Real estate investment - Investment in energy development

We analyzed carefully about the current behaviors of the consumers. We found out The real estate market after Covid waves has recovered and become more vibrant. The increased demand for real estate investment contributes to creating many opportunities for Real Estate Investors & Developers to return.

We develop a full-year marketing strategy for brand repositioning of Hung Loc Phat including:
- Strategic Media Planning
- Market overview
- Competitors analysis
- Detailed execution plan
- Budget & KPI
- Consumer behavior analysis

Thank to Brancher.X data and strong expertise of the whole team, Hung Loc Phat was very impressed with our strategic plan. Hung Loc Phat confidently chose Brancher.X as the only advertising agency to re-branding and repositioning for the brand.